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Google, XM Partner On Radio Ads
Google will finally give its dMarc acquisition a workout as it disclosed an agreement with XM Radio to provide targeted advertising to its listeners. Google Ads To Appear On XM Radio Advertisers on...
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Google Radio Ads Could Get Personal
On his way to a hot date, Joe Goodguy flips on his satellite radio. A voice comes over the car speakers, “that’s what you’re wearing?” Joe eyeballs his “good shirt” and second-guesses. Voice: “The...
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Sirius and XM Consolidate
Ahh, yes, I will jump on the bandwagon and talk about Sirius and XM merging. No, not so I too can get on the top of TechMeme (it’s too late to play that game, if you want to get to the top of TechMeme...
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Specter: XM-Sirius Answer Should Be Near
For the sake of avoiding repetition, the words "may" and "might" aren’t going to appear in every sentence of this article. Go ahead and mentally insert them, though, because this concerns the...
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Department Of Justice Waves On XM-Sirius Merger
The Department of Justice took long enough to make up its mind; both "no" and "yes" are pretty short words. But in regards to the XM-Sirius merger, the DoJ finally landed on a drawn-out version of the...
View ArticleFCC Chair Supports Sirius-XM Deal
Federal Communications Commission chairman Kevin Martin said he would back the merger of XM Satellite Radio and Sirius Satellite Radio under voluntary conditions created by the two companies. "As I...
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